
Director of Creative Video/Strategy for the University of Miami Hurricanes
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The Value I Bring:
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My work is not just about creating videos; it's about elevating your brand to new heights. During my five-year journey in videography and social strategy, I've honed the skill of growing brands through compelling visual narratives. My involvement has consistently yielded significant growth, with a minimum of 35% yearly increases in follower engagement across various accounts.
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My expertise extends across managing, producing, editing, and organizing content from initial thought to final delivery from individual clients to big organizations. This process is tailored for diverse clients across multiple fields, ensuring each brand's unique essence is captured and conveyed effectively.
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In my current role, I oversee the creative video production/strategy for 18 Division I sports, managing a dynamic team of professionals and interns to deliver impactful video content that promotes, sells, and informs fans and recruits of the University of Miami.
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Mississippi State Baseball
2020-2021
- Over 100k new followers across several different social media accounts during my time as lead content producer for MSU Baseball
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- Lead content producer/editor for the 2021 National Championship baseball team
- Ended the 2021 season 2nd overall in all of NCAA Baseball in social media interactions, after never being in the top 10 prior.
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Director, University of Miami
July 2023-Current
- My team and I are responsible for all video strategy/content across 18 athletic teams at the University of Miami
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- Over 70k new followers of University of Miami Athletics social media accounts since being hired as Director or Creative Video
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- Responsible for leading a team with the most yearly video output in department history, resulting in revenue growth for Miami Athletics.
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NC State Athletics
2021-2023
- During my time as Assistant Director of Creative Video, I was responsible for all video/strategy for NC State Baseball as well as a producer for TV Show, "One With Wolfpack", which covered Football and Basketball.
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- 30% Increase across several different social media pages for NC State Baseball during my time there